iOS vs Android: Which Platform Should You Build First?

One of the most common questions we get: Should we build for iOS or Android first?

Market Share

Android holds roughly 72% of global market share, but iOS users spend significantly more on apps. For North America and Western Europe targeting premium users, iOS is often the better start.

Our Recommendation

For most B2C startups targeting Western markets: start with iOS. For B2B or emerging markets: start with Android or go cross-platform.